Savoy Women’s Leadership Conference
Savoy Magazine, the emerging lifestyle magazine of choice for urban professionals, enlisted Nuance to develop, brand and position its inaugural annual Women’s Conference. Nuance’s market research revealed a need to create an empowering, substantive and stylish conference experience for women. What we did: Nuance developed a unique positioning strategy from Savoy’s competitors who focus solely [...]
WORK: ENKI
Based in Rochester, Michigan, ENKI designs and manufactures cases for iPhones, iPods, smartphones and tablets, recently debuting the Genius Case™ for the iPad 2—the only line of cases compatible with Apple’s new Smart Cover. ENKI approached Nuance Marketing to direct its global brand launch, which included identity, packaging and online presence. What follows is a [...]





