Tag Archives: technology

Technology you can live without, provided you have a smartphone

Posted on March 25, 2011 by in Ideas

The headline grabbed my attention immediately, “Gadgets You Should Get Rid Of (or Not).” This recent article by Sam Grobart in the New York Times makes perfect sense. Desktop Computer: “You’re dead to me” Hi-speed Internet at Home: a keeper. Cable: trash it (unless you’re sports fanatic) Point-and-shoot Camera: on the endangered species list. Camcorder: [...]

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Nordstrom

Customer service, there’s Nordstrom…then there’s everyone else

Posted on August 23, 2010 by in Ideas

While economists and pundits discuss consumer confidence levels and double-dip recessions, most retail stores are posting disappointing same-store sales along with less than rosy forecasts for the holidays. Nordstrom is bucking the trend and reporting strong same-store sales, up 8%. Remember Nordstrom is a high-end retailer. Most of them are hurting, while low-cost retailers that [...]

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InPhase Audio UK Advertising Campaign

Posted on June 8, 2010 by in

InPhase Audio (Nottingham, UK) known for performance automotive audio equipment trusted Nuance Marketing to develop an innovative advertising campaign featuring their signature Pink and Black Subwoofers and audio components.  Nuance managed a celebrity endorsement with former star of MTV’s Pimp My Ride to create an original advertising campaign including Quinton Dodson and select InPhase Audio [...]

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